Believe in the wonder of giving

A rede varejista norte-americana Macy's e a agência BBDO de Nova York mostram a história de uma família que comemora separadamente o Natal, porque a mãe está trabalhando sozinha em uma espaçonave.

No filme (assista abaixo), a astronauta tem a companhia de um presente dado pela sua filha. Ao desembrulhá-lo, ela encontra um globo de neve. A abertura da embalagem cria uma "chuva de neve" surpresa na nave. No final, a assinatura completa: "Believe in the wonder of giving".

Na ficha técnica estão os brasileiros Danilo Boer e Marcos Kotlhar (diretores executivos de criação).

Ficha Técnica:

Agency: BBDO
Worldwide Chief Creative Officer: David Lubars
Chief Creative Officer New York: Greg Hahn
EVP, Executive Creative Director: Danilo Boer
EVP, Executive Creative Director: Marcos Kotlhar
SVP, Senior Creative Director: Tom Kraemer
SVP, Senior Creative Director: Peter Alsante
VP, Creative Director: Bianca Guimaraes
Senior Project Manager: Noreen Masih
VP, Group Executive Producer: Dan Blaney
Executive Producer: Katie Porter
Associate Producer: Corie Rosenblatt
Business Affairs Manager: Nancy Espinal
SVP, Director of Music: Rani Vaz
Music Producer: Julia Millison
SVP, Group Planning Director: Yin Chung
VP, Planning Director: Liz Simons
EVP, Senior Director: Corey Cirillo
Account Director: Justin Perrelli
Account Executive: Charlie Kunze
Account Executive: Clare Driggs

Production: Epoch Films
Director: Martin De Thurah
EP: Melissa Culligan
Line Producer: Michaela Johnson
DP: Chayse Irvin

Editorial: Work Editorial
Executive Producer: Erica Thompson
Sr Producer: Jamie Lynn Perritt
Producer: Chris Delarenal
Editor: Rich Orrick
Assistant Editor: Theo Mercado

VFX: Blacksmith
VFX Supervisor / Lead Compositor: Daniel Morris
VFX Supervisor: Iwan Zwarts
VFX/CG Supervisor: Olivier Varteressian
Executive Producer: Charlotte Arnold
VFX Producer: Bindy St. Leger
CG Artist: Tuna Unalan, Michael Marsek, Casey Reuter, Vitaliy Burov
CG FX Artist: Rick Walia
Compositors: Robert Bruce, Tim Reagan, Nick Tanner, Jacob Slutsky, Yebin Ahn
Matte Painter: Sue Jang

Music: Soundtree Music
Executive Producer: Jay James

Music title: HOME
Composed by Joel Hartman for Soundtree Music
Published by Soundtree Music Publishing
Head of Music Production: Luis Almau
MD/Producer: Jay James

Final Mix: Sonic Union
Mixer: Steve Rosen

Sound Designer: Brian Emrich