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Love Calls Back

Verizon une pais a filhos LGBTQ+, em campanha

12.06.19

Para marcar o mês do Orgulho LGBTQ+, a operadora de telecomunicações Verizon apresenta o curta-metragem "Love Calls Back" (assista abaixo), assinada pela McCann de Nova York.

O filme mostra pessoas LGBTQ+ contando como seus pais e irmãos reagiram mal quando eles revelaram sua orientação sexual, anos atrás. Em seguida, as cenas mostram membros da família ligando para fazer as pazes, dizer o quanto de arrependem de suas atitudes e demonstrar seu amor por eles.

No final, o curta defende: “It’s never too late for love to call back”.

Para a realização da campanha, a Verizon firmou parceria com a organização PFLAG, dedicada a unir famílias com seus familiares LGBTQ+. A companhia também fará uma doação à entidade.

Ficha Técnica:

Verizon:

Diego Scotti, Chief Marketing Officer

Andrew McKechnie, Chief Creative Officer

David Bowen, VP Creative Marketing

Ricardo Aspiazu, Director, Creative Marketing

Christina Hull, Creative Marketing

Greg Sacharoff, Creative Marketing

McCann NY:

Rob Reilly, Global Creative Chairman

Eric Silver, Chief Creative Officer, North America

Sean Bryan, Co-Chief Creative Officer, New York

Tom Murphy, Co-Chief Creative Officer, New York

Wayne Best, Deputy Co-Chief Creative Officer, Verizon

Dan Donovan, Deputy Co-Chief Creative Officer, Verizon

Karsten Jurkschat, Creative Director

Alex Little, Creative Director

Kyle Harrison, Junior Copywriter

Ezequiel Consoli, Junior Art Director

Nathy Aviram, Chief Production Officer

John McAdorey, SVP Executive Producer

Doug Harrison, Producer

Laura Kellerman, Producer

Eric David Johnson (aka DJ Bunny Ears), SVP Executive Music Producer

Dan Gross, Music Producer

Alex Caredes, SVP Executive Account Director

Elyssa Nemetsky, Account Director

Jane Huh, Account Supervisor

Jordan Hamilton, Account Executive

David Webster, EVP Executive Strategy Director

Leah Brier, SVP Group Strategy Director

AJ Feld, VP Strategy Director

Michael Goldstein, VP Communications Planning Director

Teresa Mitchell, Senior Project Manager

Krista Spindler, Project Manager

Danielle Korn, EVP Director of Business Affairs

Wilmien Blake, SVP Director of Business Affairs

Hovannes Moussati, Business Manager

Terry Marcello, VP Director of Talent Payment

Debbie Myllek, Talent Payment Manager

Moxie Pictures:

Lee Hirsch, Director

Robert Fernandez, Executive Producer

Katie Connell, Head of Production

Matt O’Shea, Assistant Director

Josh Kraszewski, Key DP

Ric Sarmiento, DP

Brett Wiley, DP - Cleveland

Tyler Meason, DP - Utah

Trevor Herrick, Production Supervisor

Jennifer Venditti, Casting

Union Editorial NY:

Caryn MacLean, Executive Producer / Partner

Susan Motamed, Senior Producer

Christopher Huth, Editor

Jean Taylor, Assistant Editor

Kirk Balden, Flame Artist

Mike Howell, Colorist (Color Collective)

Sonic Union:

Brian Goodheart, Mix Engineer

Nathanael Taylor, Producer

A special thanks to PFLAG National:

Brian Bond, Executive Director

Diego Miguel Sanchez, Director of Advocacy, Policy & Partnerships

Jamie Curtis, Director of Chapter Engagement

Liz Owen, Director of Communications

Maggie Ardiente, Director of Development

Love Calls Back

Verizon une pais a filhos LGBTQ+, em campanha

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