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Marketing, Mídia e Tecnologia

Os 100 líderes + influentes

26.05.15

O Adweek apresenta a primeira edição da "Power List", ranking que elenca os 100 líderes mais influentes nas áreas de Marketing, Mídia e Tecnologia.

Para elaborar a lista, foram considerados perfis e resultados de empresas, tendo em conta critérios como valor dos ativos, receita e crescimento da receita, alcance do consumidor e afinidade, desempenho no mercado, aquisições fundamentais e parcerias, entre outros.

Veja os 10 primeiros do ranking, abaixo:

1. Larry Page
CEO, co-founder, Google
Revenue: $66 billion
Employees: 53,600

2. Tim Cook
CEO, Apple
Revenue: $182.8 billion
Employees: 98,000

3. Mark Zuckerberg
CEO, chairman, co-founder, Facebook
Revenue: $12.5 billion
Employees: 10,082

4. Robert Iger
CEO, chairman, The Walt Disney Co. (includes ABC, ESPN, Disney theme parks)
Revenue: $48.8 billion
Employees: 180,000

5. A.G. Lafley
CEO, president, chairman, Procter & Gamble
Revenue: $83 billion
Employees: 118,000

6. Rupert Murdoch
CEO, chairman, 21st Century Fox (includes Fox film studio and television network, Star TV, Sky); executive chairman, News Corp. (includes Dow Jones, the New York Post, The Wall Street Journal)
Revenue: $31.9 billion (Fox); $8.6 billion (News Corp.)
Employees: 20,000 (Fox), 25,000 (News Corp.)

7. Martin Sorrell
CEO, WPP Group
Revenue: $17.4 billion
Employees: 179,000

8. Brian Roberts
CEO, chairman, Comcast (includes NBCUniversal, Universal Studios, MSNBC, Telemundo)
Revenue: $68.8 billion
Employees: 139,000

9. Indra Nooyi
CEO, chairman, PepsiCo
Revenue: $66.7 billion
Employees: 271,000

10. Jeff Bezos
CEO, chairman, president, founder, Amazon.com
Revenue: $88.9 billion
Employees: 154,100

Confira a lista completa aqui.

Marketing, Mídia e Tecnologia

Os 100 líderes + influentes

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