Unfair Advantage

A Adidas Football apresenta a série "Unfair Advantage", que procura celebrar a resiliência de grandes jogadores do futebol global para inspirar a próxima geração de atletas.

Criados pela We Are Social Sport, os vídeos promovem o recente lançamento da chuteira Adidas Predator 20.

O primeiro filme "Play Without Fear", com David Beckham (assista abaixo), se concentra nos eventos após o jogo contra a Argentina na Copa do Mundo de 1998 na França, que viu a Inglaterra ser eliminada da competição e Beckham demonizado pela imprensa britânica.

Ficha Técnica:

Joe Weston, Director of We Are Social Sport

Gareth Leeding, Executive Creative Director, We Are Social

Dan Parker, Associate Editorial Director, We Are Social Sport

Hayden Peek, Senior Creative, We Are Social Sport

Emma Townley, Senior Creative, We Are Social Sport

Rob James, Senior Creative, We Are Social Sport

Jen Lawlor, Senior Producer, We Are Social Studios

Dan Moseley, Senior Account Director, We Are Social Sport

Gianluca Freschi, Senior Account Manager, We Are Social Sport

Giulia Mazzucconi, Motion Designer, We Are Social Sport

Jake Farmer, Motion Designer, We Are Social Sport

Remi Aaron, Editor, We Are Social Sport

Scott Carthy, Director

Anna MacDonald, Director of Photography

Melissa Trindale, Colour Producer

Tim Smith, Colourist

Jon Muschamp, B Cam Director of Photography

Production company: We Are Social Studios

Music & Sound production: Charlie Alford

Colour house: Cheat

Sound Mix: Old Street Studios

Fabian Staudinger, Global Brand Marketing Manager, adidas Football

Kate Waters, Senior Global Social Manager, adidas Football

Will Ulbricht, Director of PR and Social Media, adidas Football