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Cannes Predictions 2011

Os trabalhos cotados para ganhar Leão

08.06.11

Confira os 40 trabalhos que integram o "Cannes Predictions 2011", relação feita a partir de indicações de criativos da Leo Burnett, no mundo todo, e reúne os favoritos a faturar Leão no Festival Internacional de Criatividade de Cannes.


Na lista, há dois trabalhos brasileiros: “República Popular do Corinthians”, criado pela F/Nazca para Nike (leia aqui, aqui e aqui), e “Carinho de Verdade”, da Monumenta (de Brasília) para Conselho Nacional do Sesi, focado no combate à exploração sexual infantil.


Confira a lista completa abaixo. Espie também as 20 apostas do Gunn Report (aqui).


1. Heineken “The Entrance” – Wieden + Kennedy, Amsterdam, Netherlands
2. Target “Kaleidoscopic Fashion Spectacular” – Mother, New York, USA
3. T-Mobile “Welcome Back” – Saatchi & Saatchi, London, UK
4 .Ikea “Cats” – Mother, London, UK
5. Carlton Draught “Slo Mo” – Clemenger BBDO, Melbourne, Australia
6. Diesel “A Brief History” – Santo, London, UK
7. World Wildlife Foundation “Save as WWF” – Jung von Matt, Hamburg, Germany
8. Nike – Football “Write the Future” – Wieden + Kennedy, Amsterdam, Netherlands
9. Gatorade “Replay – Season 2+3” – TBWAChiatDay, Los Angeles, USA
10. Volkswagen – Passat “The Force” – Deutsch, Los Angeles, USA
11. Sony PlayStation – DC Universe “Mr. Lee” – Leo Burnett, Madrid, Spain
12. FedEx “Exchange Student” – BBDO, New York, USA
13. Shangri-La Hotels “It’s In Our Nature” – Ogilvy & Mather, Hong Kong, China
14. Tipp-Ex “A Hunter Shoots a Bear” – Buzzman, Paris, France
15. Google Creative Lab / Arcade Fire “The Wilderness Downtown” – Chris Milk & @radical.media, USA
16. Coca-Cola – Burn Energy Drink “Ride” – Publicis Mojo, Sydney, Australia
17. Nike – Basketball “The Film Room” – RGA, New York, USA
18. Leo Burnett India “The Gandhi Font” – Leo Burnett, Mumbai, India
19. Berghs School “Don’t Tell Ashton” – Berghs School, Stockholm, Sweden
20. Innovative Thunder “Pay With a Tweet” – RGA, New York, USA
21. Old Spice “Response Campaign” – Wieden + Kennedy, Portland, USA
22. Puma “After Hours Athlete” – Droga5, New York, USA
23. Diageo – Bundaberg Rum “Favourable Lie” – Leo Burnett, Sydney, Australia
24. New Zealand Lotto “Lucky Dog” – DDB, Auckland, New Zealand
25. Domestic Violence Hotline “Mercy Street” – Y&R, New York, USA
26. Carinho de Verdade “The World’s Biggest Hug” – Monumenta, Brasilia, Brazil
27. Overturn Prop 8 “Devin & Glenn” – Saatchi & Saatchi, New York, USA
28. Logitech Revue With Google TV “Ivan Cobenk” – Goodby Silverstein & Partners, San Francisco, USA
29. Allstate “Teen Driver” / “GPS” / “Douglas Fir” – Leo Burnett, Chicago, USA
30. Bolthouse Farms “Baby Carrots” – Crispin Porter + Bogusky, Boulder, USA
31. BGH Air Conditioners “Big Noses” – Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
32. 4th Amendment Wear “Metallic Ink Undertones” – 4th Amendment Wear, Boulder, USA
33. Nike “Republica Popular do Corinthians” – F/Nazca Saatchi & Saatchi, Sao Paulo, Brazil
34. IBM “Watson” – Ogilvy & Mather, New York, USA
35. Google – Chrome Browser “Chrome Speed Tests” – BBH & Google Creative Labs, New York, USA
36. Volkswagen – Fun Theory “Speed Camera Lottery” – DDB, Stockholm, Sweden
37. Drive Dry “They’d Love To Meet You” – Fox P2, Capetown, South Africa
38. Johnny Cash – American IV “The Johnny Cash Project” – Chris Milk & @radical.media, USA
39. Chrysler – Chrysler 200 “Born In Fire” – Wieden + Kennedy, Portland, USA
40. Bing / Jay-Z “Decode Jay-Z With Bing” – Droga5, New York, USA


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Cannes Predictions 2011

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