The Soap Operaverse – We / BYD (CANNES 2025)

Agência: Agência We

11.06.25

Ficha Técnica:

Client: BYD Auto Brasil
Agency: We
CEO: Fábio Rosinholi
CCOs: Armando Araújo e Eriberto Ramos
COO: Alexandre Ugadin
ECD: Kleyton Mourão e Carlos Schleder
CDs: Marcos Hosken e Leandro Marchiori
Creative team: Armando Araujo, Marcos Hosken, Leandro Marchiori, Otavio Mastrogiuseppe, Victor Breda, Caique Dantas, Adriano Tozin e Sérgio Simões.
Account Team: Wesley Santesso, Marina May Boturão, Luana Ide e Felipe Machado
Planners: Gisela Toledo, Daniel Rios, João Stipp e Fabiana Lopes
Media Team: Gustavo Gaion, Fabio Cruz e Ariane Denardi
Head of Production: Juliana Soares e Alessandra Salles
Client Team: Alexandre Baldy, Pablo Toledo, Luiza Maciel e Vinicius Forstman
Production Company: Rede Globo e Carlos Máfia Films&Animation
Audio Producer: Canja Audio
Publish Date: February, 2024