Cannes Lions 2025

Dos 80 shortlists de Creative Strategy escolhidos pelo júri do Cannes Lions 2025, 11 são brasileiros, sendo 1 dividido com a Itália e 1 com o Reino Unido. Um resultado bem melhor que 2024, quando o Brasil teve 3 shortlists e não converteu nenhum em Leão (relembre aqui).

Os finalistas deste ano são:

• THE PRINCESS & THE CROWN SEDA SEDA SHAMPOO DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo BRAZIL AUDIOMANIACOS Sao Paulo / LOUD+ Sao Paulo / SAGAZ FILMES Sao Paulo / TUK CREATIVE STUDIOS Rio de Janeiro BIG SYNC MUSIC London / CASA DE VIDEO São Paulo DE BENGUELA Tatuape / INSTITUTO PLANO DE MENINA São Paulo / NA PONTA DOS PES Rio de Janeiro / PRETAHUB Sao Paulo / THE WALT DISNEY COMPANY BRASIL São Paulo


• PEDIGREE CARAMELO PEDIGREE PEDIGREE ALMAPBBDO, Sao Paulo BRAZIL BLACK MADRE Sao Paulo / RAW AUDIO Sao Paulo / SURREAL HOTEL ARTS Sao Paulo GAFANHOTTO POST Sao Paulo ESSENCEMEDIACOM Sao Paulo GIUSTI CREATIVE PR Sao Paulo / IMAGEM CORPORATIVA Sao Paulo AMPARA ANIMAL Sao Paulo / DNA PETS Rio de Janeiro / T&PM POWERED BY FBIZ Sao Paulo


• THE DOVE CODE DOVE DOVE DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER, London BRAZIL / UNITED KINGDOM BIG SYNC MUSIC London / ESTUDIO DIPROD Florianopolis / HEFTY MUSIC AND SOUND Sao Paulo / SAIGON Sao Paulo / THE MILL Los Angeles MONKS Los Angeles / WPP London (dividido com o Reino Unido)


• GUARDED BUS STOP ELETROMIDIA GUARDED BUS STOP ALMAPBBDO, Sao Paulo BRAZIL ANTFOOD Sao Paulo / CINE Sao Paulo / ELETROMIDIA Sao Paulo ELETROMIDIA Sao Paulo


• THE PRINCESS & THE CROWN SEDA SEDA SHAMPOO DROGA5, PART OF ACCENTURE SONG, Sao Paulo / UNILEVER BRASIL, Sao Paulo BRAZIL AUDIOMANIACOS Sao Paulo / LOUD+ Sao Paulo / SAGAZ FILMES Sao Paulo / TUK CREATIVE STUDIOS Rio de Janeiro BIG SYNC MUSIC London / CASA DE VIDEO São Paulo DE BENGUELA Tatuape / INSTITUTO PLANO DE MENINA São Paulo / NA PONTA DOS PES Rio de Janeiro / PRETAHUB Sao Paulo / THE WALT DISNEY COMPANY BRASIL São Paulo


• GUARDED BUS STOP ELETROMIDIA GUARDED BUS STOP ALMAPBBDO, Sao Paulo BRAZIL ANTFOOD Sao Paulo / CINE Sao Paulo / ELETROMIDIA Sao Paulo ELETROMIDIA Sao Paulo


• CLEAN SPONSORSHIP CONSUL APPLIANCES CONSUL WASHINGMACHINE DM9, Sao Paulo BRAZIL DM9 Sao Paulo


• THE CRUISE HEIST NETFLIX BERLIN 404, Sao Paulo BRAZIL 404 Sao Paulo


• BAR DATING – POWERED BY HEI! HEINEKEN HEINEKEN LEPUB, Sao Paulo / LEPUB, Milan BRAZIL / ITALY DAHOUSE AUDIO Sao Paulo / KPVA Sao Paulo / SIZZER Amsterdam / WANDA PRODUCTIONS Paris PRODIGIOUS Milan DENTSU CREATIVE Sao Paulo / RED STAR Milan INC PR AGENCY Milan / LEMA+ Sao Paulo / NSS FACTORY Milan / THE ROMANS Amsterdam ATENAS.AG Sao Paulo / CIRCULO CRM Sao Paulo / LEPUB Amsterdam (dividido com a Itália)


• RE-COMMERCE ATACAMA VTEX RE-COMMERCE ATACAMA ARTPLAN, Sao Paulo BRAZIL DIGITAL PRINTZ Sao Paulo / EITRI Rio de Janeiro / RAW AUDIO Sao Paulo / SUGARCANE FILMES Sao Paulo APPROACH COMUNICACAO Sao Paulo DESIERTO VESTIDO Alto Hospicio / FASHION REVOLUTION Sao Paulo


• PEDIGREE CARAMELO PEDIGREE PEDIGREE ALMAPBBDO, Sao Paulo BRAZIL BLACK MADRE Sao Paulo / RAW AUDIO Sao Paulo / SURREAL HOTEL ARTS Sao Paulo GAFANHOTTO POST Sao Paulo ESSENCEMEDIACOM Sao Paulo GIUSTI CREATIVE PR Sao Paulo / IMAGEM CORPORATIVA Sao Paulo AMPARA ANIMAL Sao Paulo / DNA PETS Rio de Janeiro / T&PM POWERED BY FBIZ Sao Paulo