Creativity Awards

O AdAge anunciou os vencedores do Creativity Awards, premiação anual do veículo que busca destacar as melhores ideias do mundo, em cerimônia que aconteceu em Nova York, nesta quinta-feira (19).

O trabalho brasileiro "SafeCap" (leia e veja aqui), boné criado pela GTB Brasil para Ford Caminhões, que alerta quando o caminhoneiro dorme ao volante, foi finalista na categoria “Technology Application of the Year”. Fernando Machado, global CMO do Burger King, foi finalista na categoria "Brand Marketer of the Year", leia aqui.

Confira abaixo todos os vencedores do Creativity Awards desse ano:

WORK

Content Marketing of the Year Winner

Breaking2
Nike, Wieden & Kennedy Portland and Dirty Robber

 

Experiential Campaign of the Year winner

Fearless Girl
State Street Global Advisors, McCann New York

 

Technology Application of the Year winner

Unsafety Check
Black Lives Matter, J.Walter Thompson New York

 

Craft of the Year winners (tie)

Cook This Page
Ikea Canada, Leo Burnett, Toronto

Live Looper
Downtown Records, BBDO New York

 

Best Work for Good winner

Down Syndrome Answers
Canadian Down Syndrome Society, FCB Canada

 

Short-Form/Tiny-but-Mighty winner

Ikea's Response to Balenciaga

 

Campaign of the Year winner

The Return of Colonel Sanders
KFC, Wieden & Kennedy Portland

 

PEOPLE

Creative of the Year winners (tie)

Tali Gumbiner and Lizzie Wilson
Creative Director and Senior Art Director, McCann New York

Jessica Toye
Senior Art Director, J. Walter Thompson New York

 

Media Planner of the Year winner

Simeon Edmunds
VP-Associate Director for R&D, MullenLowe Mediahub

 

Creative Director of the Year winner

Jason Kreher
Creative Director, Entertainment and Editorial, Wieden & Kennedy

 

Account Manager of the Year winner

Jesse Johnson
Account Director, KFC, Wieden & Kennedy

 

Strategic Planner of the Year winner

Gareth Goodall
Managing Partner, Chief Strategy Officer, Anomaly

 

Brand Marketer of the Year winner

George Felix
Director of Brand Communications, KFC

 

Chief Creative Officer of the Year winners

Colleen DeCourcy and Susan Hoffman
Chief Creative Officers, Wieden & Kennedy

 

Director of the Year winner

Ringan Ledwidge
Rattling Stick

 

COMPANIES

Visionary/Founder of the Year winner

Kat Gordon
Founder, The 3% Conference

 

Product of the Year winner

Tasty One Top
BuzzFeed

 

Ad Tech/Marketing Tech of the Year winner

Popwallet

 

Startup of the Year winner

Brandless

 

Leia anterior sobre o assunto, aqui.

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