arrow_backVoltar

Hungry

Foot Locker e BBDO apresentam videoclipe

23.04.18

A rede varejista de calçados Foot Locker firmou parceria com o rapper LGP ​​Qua para apresentar o primeiro videoclipe do artista (assista abaixo), chamado "Hungry".

O vídeo foi criado em parceria com a BBDO de Nova York e a produtora Diktator. A conexão da marca está no tema da música - "antes e depois do sucesso" - com os holofotes voltados a dois modelos de tênis Nike Air Max Plus, chamados "Before the Bite" e "After the Bite" e que aparecem no clipe.

O trabalho é parte da campanha do anunciante que busca apoiar artistas emergentes.

Ficha Técnica:

Client: Foot Locker

Campaign: “Before and After the Bite”

Agency: BBDO New York
Worldwide Chief Creative Officer: David Lubars
Chief Creative Officer New York: Greg Hahn
Executive Creative Director: Dan Lucey
Associate Creative Director: Martins Zelcs
Associate Creative Director: Bryan Stokely
Junior Graphic Designer: Brandon Galosi
Motion Designers: Ray McGale, Justin Volz
Senior Project Manager: Amy Orgel
Director of Integrated Production: David Rolfe
Executive Producer: Anthony Curti
Senior Producer: Andrea Segura
Production Services Director: Jessica Nugent
Senior Account Director: Janelle Van Wonderen
Account Director: Laura McWhorter
Planning Director: Steve Panawek
Communications Strategist: James Mullally

Music Video Production Company: Diktator
Director: Matthew Dillon Cohen
Executive Producer: Gustavo León
Line Producer: Nicole Acacio
Director of Photography: Albert Salas
Production Designer: Cody Fusina
Wardrobe Stylist: Cristina Acevedo
Editor: Matthew Schaff
Sound: Raphael Ajuelos

Color: Company 3
Colorist: Bryan Smaller

Hungry

Foot Locker e BBDO apresentam videoclipe

/