Ours vs Theirs

Assista aos filmes criados pela Arnold para New Balance.

Os comerciais comparam a empresa às suas concorrentes e afirma que a companhia emprega mais de 1,3 mil funcionários em suas fábricas, nos EUA, e que suas rivais não empregam nenhum.

 

Ficha Técnica:

Advertising Agency: Arnold Woldwide, USA

Chief Creative Officer: Pete Favat

Creative Directors: Mike Howard, Luke Perkins

Art Director: Rachel Wolak

Copywriter: Melanie Simonich

Producer: Jaime Guild

Assistant Producer: Claire Townsend

Business Affairs: Anne Joynt

Planners: Karin Wood, Angus McCoubrey

Marketing Producers: Todd Sperry, Maggie Smith, Jessica Gaucher

Production Company: Element Productions

Production Company Executive Producers: Mark Hankey, Kristen Kearns

Production Company Line Producer: Mike Bowes

Director: Marc Colucci

Cinematographer: Carlos Bermudez

Editorial Company: Element Productions

Editor: Kat Baker

Colorist: Chris Santo

Sound Engineer: Mike Letourneau

Music: Stock Music from License Lab