The Cup Awards

Confira abaixo os resultados da edição deste ano do The Cup Awards, que rolou entre os dias 4 e 8 de março, em Istambul, na Turquia.

Hugo Rodrigues, COO&Chief Creative Officer das agências Publicis Brasil, Salles Chemistri e Publicis Dialog, foi o representante brasileiro no júri.

Os jurados, presididos por Amir Kassaei, CCO da DDB Worldwide, escolheram os melhores entre os finalistas da última edição de cada um dos seguintes festivais: Fiap (Iberoamerica), Golden Drum (Leste Europeu), Adfest (Ásia Pacífico) e ADC*E (Art Director's Club of Europe).

"AXN TV  Boxes", criado pela Publicis Brasil, conquistou o prêmio "Best of Media Innovation".

A cerimônia de premiação aconteceu na noite da sexta-feira (08), em Istambul. 

Leia anterior sobre o assunto aqui.

Os vencedores:

GRAND CUP WINNER

Break Up

Clemenger BBDO Melbourne Melbourne



02 - BEST OF BEVERAGES

Tropicana billboard powered by oranges

DDB Paris France-Paris

also Nominated in: H - Best of Installations and Events



03 - BEST OF HEALTH AND PERSONAL CARE

Interruptions Orchestra_Interrupciones, Orquesta

Young & Rubicam Argentina Argentina

also Nominated in: C - Best of Press



04 - BEST OF SPORTS

The Face of the Marathon

HEIMAT, Berlin Germany-Berlin



06 - BEST OF CARS

The Invisible drive

Jung von Matt AG Germany-Hamburg

also Winner in: AM8 - BEST USE OF TECHNOLOGY

also Winner in: H - Best of Installations and Events

also Nominated in: AM2 - BEST UNIVERSAL IDEA CREATED IN A LOCAL MARKET



07 - BEST OF OTHER VEHICLES AND ACCESSORIES

Connecting lifelines

DENTSU INC. Tokyo



08 - BEST OF ELECTRONICS

Dads in Briefs_Padres en Slip

Del Campo Nazca Saatchi & Saatchi Argentina

also Nominated in: A - Best of Film

also Nominated in: AM2 - BEST UNIVERSAL IDEA CREATED IN A LOCAL MARKET

also Nominated in: AM5 - MOST INSIGHTFUL IDEA



09 - BEST OF TRAVEL, TOURISM AND TRANSPORT

Curators of Sweden

Volontaire Sweden-Stockholm

also Nominated in: AM1 - BEST USE OF LOCAL CULTURE

also Nominated in: M - Best of PR



10 - BEST OF RETAIL

Names-Promotion

Spillmann/Felser/Leo Burnett Switzerland-Zurich

also Nominated in: AM4 - BEST OF STRATEGY

also Nominated in: J - Best of Campaign



12 - BEST OF HOUSEHOLD, BUSINESS APPLIANCES, FURNISHING

With 10 years of life

DENTSU INC. Tokyo



13 - BEST OF COMMUNICATION MEDIA AND PUBLICATIONS

The Bear

BETC France-Paris

also Winner in: A - Best of Film

also Winner in: AM7 - BEST OF CRAFT FOR PRODUCTION

also Nominated in: AM5 - MOST INSIGHTFUL IDEA

also Nominated in: AM6 - BEST OF CRAFT



14 - BEST OF ENTERTAINMENT, RECREATION, LEISURE

The Concert of Toys

CHINA Spain-Madrid



15 - BEST OF CORPORATE

The Solar Annual Report

serviceplan Germany-Munich

also Winner in: G - Best of Publications

also Nominated in: AM6 - BEST OF CRAFT

also Nominated in: I - Best of Media Innovation



16 - BEST OF FINANCIAL

Break Up

Clemenger BBDO Melbourne Melbourne

also Winner in: J - Best of Campaign

also Nominated in: AM4 - BEST OF STRATEGY

also Nominated in: F - Best of One2One

also Nominated in: M - Best of PR



17 - BEST OF PUBLIC AND PRIVATE SERVICES

The Museum of Me

Projector inc. Tokyo

also Nominated in: AM8 - BEST USE OF TECHNOLOGY

also Nominated in: E - Best of Interactive



18 - BEST OF SOCIAL ENGAGEMENTS

Blood Relations

BAUMANN BER RIVNAY SAATCHI & SAATCHI ISRAEL

also Winner in: AM5 - MOST INSIGHTFUL IDEA

also Winner in: M - Best of PR

also Nominated in: AM1 - BEST USE OF LOCAL CULTURE

also Nominated in: AM4 - BEST OF STRATEGY

also Nominated in: H - Best of Installations and Events



A - Best of Film

The Bear

BETC France-Paris

also Winner in: 13 - BEST OF COMMUNICATION MEDIA AND PUBLICATIONS

also Winner in: AM7 - BEST OF CRAFT FOR PRODUCTION

also Nominated in: AM5 - MOST INSIGHTFUL IDEA

also Nominated in: AM6 - BEST OF CRAFT



B - Best of Radio

ANYTIME : Audrey/Freda/Yameen

McCann Erickson (M) Sdn Bhd Petaling Jaya

also Nominated in: J - Best of Campaign



C - Best of Press

Heaven and Hell

JWT Shanghai Bangkok

also Nominated in: 14 - BEST OF ENTERTAINMENT, RECREATION, LEISURE

also Nominated in: AM6 - BEST OF CRAFT

also Nominated in: AM7 - BEST OF CRAFT FOR PRODUCTION

also Nominated in: D - Best of Outdoor

also Nominated in: K - Best of Design



D - Best of Outdoor

Hamburger Timetable

DDB WARSZAWA SP. Z O.O. POLAND

also Nominated in: 10 - BEST OF RETAIL

also Nominated in: I - Best of Media Innovation



E - Best of Interactive

Backseat Driver

PARTY Tokyo

also Nominated in: 06 - BEST OF CARS

also Nominated in: AM8 - BEST USE OF TECHNOLOGY



F - Best of One2One

TED Taxis

Ogilvy / Mather Argentina Argentina

also Winner in: AM2 - BEST UNIVERSAL IDEA CREATED IN A LOCAL MARKET

also Nominated in: 13 - BEST OF COMMUNICATION MEDIA AND PUBLICATIONS

also Nominated in: AM4 - BEST OF STRATEGY

also Nominated in: AM5 - MOST INSIGHTFUL IDEA

also Nominated in: I - Best of Media Innovation

also Nominated in: L - Best of Direct Marketing



G - Best of Publications

The Solar Annual Report

serviceplan Germany-Munich

also Winner in: 15 - BEST OF CORPORATE

also Nominated in: AM6 - BEST OF CRAFT

also Nominated in: I - Best of Media Innovation



H - Best of Installations and Events

The Invisible drive

Jung von Matt AG Germany-Hamburg

also Winner in: 06 - BEST OF CARS

also Winner in: AM8 - BEST USE OF TECHNOLOGY

also Nominated in: AM2 - BEST UNIVERSAL IDEA CREATED IN A LOCAL MARKET



I - Best of Media Innovation

AXN TV BOXES

Publicis Brasil Brazil

also Nominated in: 08 - BEST OF ELECTRONICS



J - Best of Campaign

Break Up

Clemenger BBDO Melbourne Melbourne

also Winner in: 16 - BEST OF FINANCIAL

also Nominated in: AM4 - BEST OF STRATEGY

also Nominated in: F - Best of One2One

also Nominated in: M - Best of PR



K - Best of Design

Gandhifont - Now in Hardcover

Leo Burnett Mumbai

also Nominated in: AM1 - BEST USE OF LOCAL CULTURE

also Nominated in: AM6 - BEST OF CRAFT



L - Best of Direct Marketing

Slurpee Bring Your Own Cup Day

Leo Burnett Melbourne Melbourne



M - Best of PR

Blood Relations

BAUMANN BER RIVNAY SAATCHI & SAATCHI ISRAEL

also Winner in: 18 - BEST OF SOCIAL ENGAGEMENTS

also Winner in: AM5 - MOST INSIGHTFUL IDEA

also Nominated in: AM1 - BEST USE OF LOCAL CULTURE

also Nominated in: AM4 - BEST OF STRATEGY

also Nominated in: H - Best of Installations and Events



AM1 - BEST USE OF LOCAL CULTURE

SPACE TANZAKU

Tokyo

also Nominated in: 18 - BEST OF SOCIAL ENGAGEMENTS



AM2 - BEST UNIVERSAL IDEA CREATED IN A LOCAL MARKET

TED Taxis

Ogilvy / Mather Argentina Argentina

also Winner in: F - Best of One2One

also Nominated in: 13 - BEST OF COMMUNICATION MEDIA AND PUBLICATIONS

also Nominated in: AM4 - BEST OF STRATEGY

also Nominated in: AM5 - MOST INSIGHTFUL IDEA

also Nominated in: I - Best of Media Innovation

also Nominated in: L - Best of Direct Marketing



AM4 - BEST OF STRATEGY

Second Life

LEO BURNETT & TARGET SA ROMANIA

also Nominated in: 18 - BEST OF SOCIAL ENGAGEMENTS



AM5 - MOST INSIGHTFUL IDEA

Blood Relations

BAUMANN BER RIVNAY SAATCHI & SAATCHI ISRAEL

also Winner in: 18 - BEST OF SOCIAL ENGAGEMENTS

also Winner in: M - Best of PR

also Nominated in: AM1 - BEST USE OF LOCAL CULTURE

also Nominated in: AM4 - BEST OF STRATEGY

also Nominated in: H - Best of Installations and Events



AM6 - BEST OF CRAFT

OKGo - All Is Not Lost

Hakuhodo Inc. Tokyo

also Nominated in: 13 - BEST OF COMMUNICATION MEDIA AND PUBLICATIONS

also Nominated in: AM7 - BEST OF CRAFT FOR PRODUCTION

also Nominated in: AM8 - BEST USE OF TECHNOLOGY

also Nominated in: E - Best of Interactive



AM7 - BEST OF CRAFT FOR PRODUCTION

The Bear

BETC France-Paris

also Winner in: 13 - BEST OF COMMUNICATION MEDIA AND PUBLICATIONS

also Winner in: A - Best of Film

also Nominated in: AM5 - MOST INSIGHTFUL IDEA

also Nominated in: AM6 - BEST OF CRAFT



AM8 - BEST USE OF TECHNOLOGY

The Invisible drive

Jung von Matt AG Germany-Hamburg

also Winner in: 06 - BEST OF CARS

also Winner in: H - Best of Installations and Events

also Nominated in: AM2 - BEST UNIVERSAL IDEA CREATED IN A LOCAL MARKET