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The Greatest Never Settle

Gatorade escala Messi, Serena Williams e Gabriel Jesus

10.03.21

O jogador de futebol brasileiro Gabriel Jesus protagoniza nova campanha do isotônico Gatorade, ao lado de Lionel Messi e da tenista Serena Williams.

O filme "The Greatest Never Settle" (assista abaixo) pretende destacar as provações e tribulações por trás da "grandeza".

"No matter how great you are today, you can be even greater tomorrow", defende a narração.

A criação é da TBWA\Neboko.

Ficha Técnica:

Brand: Gatorade
Agency: TBWA\Neboko
ECD: Darre Van Dijk
CD: Thomas Jullien
Copywriter: Toby Castle-Smith
Art director: Jeremy Pedro
CSO: Natalie Gruis
Business director: Tomas Pruijs
Brand director: Jack Wright
Brand managers: Shuby Agoro Alessia Brambillasca
Brand coordinator: Louis Cexus
Executive producer: Rosemarie Praaning
Producers: Kim Wolffensperger Sanne Van Hattum Sophie Campbell
Production company: Hound Content
Line production Barcelona: 24/7 Productions
Director: Jason Harper
Producer: Jamie Miller
Music: Audentity Niels den Otter
Sound design: Audentity Niels den Otter
Grading & VFX’s: Carbon New York

The Greatest Never Settle

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