The Lions Talent Report 2025

A organização do Cannes Lions elaborou relatório que aponta os profissionais do mercado de comunicação que mais se destacaram neste ano.

O "The Lions Talent Report" traz rankings para chief creative officers, diretores de criação, diretores de arte, redatores, diretores de cena e chief marketing officers.

O documento permite conhecer os nomes por trás de algumas das ideias criativas premiadas no festival, neste ano.

Confira abaixo as listas, com os brasileiros destacados:

Top 10 CCOs 2025:

1 Liz Taylor, CCO global da Ogilvy
2 Danilo Boer, global creative partner da FCB
3 Debbi Vandeven, CCO global da VML
4 Rafael Pitanguy, CCO global da VML
5 Pancho Cassis, CCO global da David
6 Reed Collins, da Ogilvy Ásia-Pacífico
7 Marco Venturelli, da Leo
8 Andrés Ordoñez, da FCB
9 Javier Campopiano, da McCann
10 Bruno Bertelli, da LePub

Top 10 Creative Directors 2025

1 Frederik Clarysse, FCB Chicago Happiness/An FCB Alliance, Brussels, United States/Belgium
2 Costanza Rossi, Grey, Global
3 Bruno Mazzotti | Gustavo Dallegrave | Zach Frazer, FCB Chicago, United States
4= Pedro Estanga, Pes Motion Studio, Chicago, United States
4= Silas Nogueira | So A Ryu, FCB Chicago, United States
5 Tiago Abreu, Gut, São Paulo, Brazil
6 Pedro Araújo, Gut, São Paulo, Brazil
7 Dennis Fritz, Serviceplan, Munich, Germany
8 Franz Röppischer | Lorenz Langgartner, Serviceplan, Munich, Germany
9 Pierre Mathonat, Publicis Conseil, Paris, France
10 Ria Ocampo, Ogilvy, Singapore

Top 10 Art Directors 2025

1 Vitor Favero, FCB, Global
2 Camille Nizeti | Kai West Schlosser | Rohil Borole | Tanvi Phalak, Serviceplan, Munich, Germany
3 Maud Robaglia | Laura Aondio | Vincent Tavernier, Publicis Conseil, Paris, France
4 Luqman Daud, Ogilvy, Singapore
5 Chetan Sonar, FCB India, Mumbai
6 Maria Camila Cabra, VML, New York, United States
7 Fabian Kräkeli | Jonas Menze, Serviceplan, Munich, Germany
8 Alexandra Felbinger | Lukas Plapst, Serviceplan, Munich, Germany
9 Nick Shay, Ogilvy UK, London
10 Andrés Diazi | Pedro León, DDB Latina Puerto Rico

Top 10 Copywriters 2025

1 John Fiebke, FCB Chicago, United States
2 Nihal Atawane, FCB Chicago, United States
3 Javier Granados | Shruthi Subramanian, Serviceplan, Munich, Germany
4 Arnaud Cherbonnier | Francesca Vitello, Publicis Conseil, Paris, France
5 Christina Wilson | Joseph Lim, Ogilvy, Singapore
6 Freya Dholakia, FCB India, Mumbai
7 Melanie Hauck, Serviceplan, Munich, Germany
8 Anja Muller, Ogilvy UK, London
9 Matheus Sanches, Gut, São Paulo, Brazil
10 Gonzaga Neto, Artplan, São Paulo, Brazil

Top 10 Film Directors 2025

1 Marjory Déjardin, Prodigious, Paris, France
2 Steve Rogers, Biscuit Filmworks | Revolver, Los Angeles I Sydney, United States | Australia
3 Jim Jenkins, O Positive Films, New York, United States
4 Oriol Barberà | Paulo Gonçalves, Surreal Hotel Arts | Voz, São Paulo, Brazil
5 Robert Llauró, Landia, Mexico City
6 Jeff Low, Biscuit Filmworks I Revolver, Los Angeles I Sydney, United States I Australia
7 Sara Nesson, The Narrative Group, Los Angeles, United States
8 Youdai, In Focus Inc., Tokyo, Japan
9 Pedro Knoll, Zaine, São Paulo, Brazil
10 Byoung-Gon Moon, Freelancer, Seoul, South Korea

Top 10 Chief Marketing Officers 2025

1 Leandro Barreto, Unilever, Global
2 Ulrike Decoene, Axa, Global
3 Sean Summers, Mercado Libre, Mexico City, Mexico
4 Dr Jan Flemming, Penny, Cologne, Germany
5 Alessandro Manfredi, Former Unilever, Global
6 Fernanda Romano, Former Supercell, Helsinki, Finland
7 Nuria Hernández Crespo, Unilever, Global
8 Brent Smart, Telestra, Sydney, Australia
9 Rajarajamannar, Mastercard, Global
10 Eduardo Guedes, CNA Idomas, São Paulo, Brazil

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