Natural Beauties

Conhecida por usar modelos seminuas em seus comerciais, a rede de fast food Carl's Jr. insinua que novo filme da marca, "Natural Beauties", criado pela 72andSunny, irá manter essa mesma linha.

No entanto, o enredo revela que as "curvas" mostradas no início não são o que parecem (assista ao comercial abaixo). Trata-se de uma tentativa do anunciante de posicionar os seus produtos como "naturais".

Leia e assista ao comercial anterior, que traz a modelo norte-americana Charlotte McKinney seminua (aqui). Leia também sobre estudo feito pela empresa de pesquisa Ameritest, dizendo que "sexo não vende", ao testar o filme da rede de fast food (aqui)

Ficha Técnica:

Client: Carl's Jr.
Chief Executive Officer: Andy Puzder
Chief Marketing Officer: Brad Haley
SVP, Product Marketing: Bruce Frazer
Director of Advertising: Brandon LaChance
VP, Field Marketing, Media & Merchandising: Steve Lemley
Director, Product Marketing & Merchandising: Christie Cooney
Product Marketing Manager: Allison Pocino
72andSunny Team
Chief Creative Officer: Glenn Cole
Group Creative Director: Justin Hooper
Group Creative Director: Mick DiMaria
Creative Director: Tim Wettstein
Creative Director: Mark Maziarz
Sr. Designer: Marcus Wesson
Group Strategy Director: Matt Johnson
Strategy Director: Kasia Molenda
Strategist: Eddie Moraga
Group Brand Director: Alexis Coller
Sr. Brand Manager: Scott Vogelsong
Brand Coordinator: Anthony Fernandez
Director of Film Production: Sam Baerwald
Executive Film Producer: Molly McFarland
Jr. Film Producer: Kira Linton
Film Production Coordinator: Taylor Stockwell
Business Affairs Director: Amy Jacobsen
Business Affairs Manager: Jennifer Jahinian
Business Affairs Coordinator: Ryan Alls
Coast Public Relations:
Founder and CEO: Jeanne Beach Hoffa
Group Director: Melissa Penn
Director: Kate Franklin
Production Company: Strange & Wonderful
Director: Will Hyde
Executive Producer: Celeste Hyde
Producer: John Gomez
Editorial: 72andSunny Studio
Editor: Doron Dor
Executive Producer: Jenn Locke
Producer: Becca Purice
Online Finishing: Brickyard VFX
VFX Producer: Diana Young
VFX Artists: Patrick Poulatian & Mandy Sorenson
CG Artist: David Blumenfeld
Telecine: Beach House
Colorist: Mike Pethel
Producer: Denise Brown
Audio: On Music and Sound
Mixer: Chris Winston
Sound Design: On Music and Sound
Sound Designer: Chris Winston
Music:
Track name: "Beastie"
Written and Performed by: The Blancos
Used courtesy of GODIY Music