DDB NY e o valor das t-shirts

A DDB NY apresenta comercial para as grifes Cotton e Opening Ceremony, que integra a campanha "The Most Powerfull Tee".

A criação é dos brasileiros Rodrigo de Castro e Paulo Junger, com direção de Daniel Soares, representado pelo Bando Studio, no Brasil.

O filme reforça a importância da camiseta como veículo de expressão de ideias e foi rodado em película 16mm e em Anamorphic. 

Ficha Técnica

Advertising Agency: DDB, New York, USA

Chief Creative Officer / North America: Ari Weiss

Co-Chief Creative Officer / New York: Derek Barnes

Co-Chief Creative Officer / New York: Lisa Topol

Creative Director: Cassandra Anderson

Creative Director / Art: Paulo Junger

Creative Director / Copy: Rodrigo de Castro

Associate Creative Director: Avinash Baliga

Executive Producer: Teri Altman

Account Director: Lauren Solomon

Planning Director: Jennifer Fox

Account Executive / Community Manager: Michael Sullivan

Production: James Champ

Creative Head of Production: Elana Staroselsky

Director: Daniel Soares

DoP: Mika Altskan

Line Producer: Jeff Schroeder

Typographer: Duong Nguyen

Editorial: Uppercut

Editor: Micah Scarpelli

Additional Editor: Tyler Horton

Head of Production: Julia Williams

Flame Artist: John Geehreng

Color: The Mill / New York

Colorist: Michael Rossiter

Sound Design/Mix: Raphael Ajuelos

Composer: Senpu / Scott Hampton

Graphic Design: Diego Salinas