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Give It All

Versão de 'My Way' embala comercial da Verizon

23.07.19

A Verizon saúda os profissionais da empresa que garantem que os serviços de internet e telefonia funcionem bem para os consumidores, com o comercial "Give It All" (assista abaixo), criado pela The Community.

Ao som de uma versão de “My Way”, de Frank Sinatra, o filme mostra funcionários da gigante das telecomunicações trabalhando em situações difíceis e extremas para reconectar os clientes. No final, o texto completa: "To win it all, we give it all".

Além do filme para TV, a campanha terá desdobramentos digitais e para as redes sociais.

Na ficha técnica está o brasileiro Raphael Franzini, diretor de criação da The Community.

Ficha Técnica:

Agency: The Community
Joaquin Mollá – Co-Founder & Chief Creative Officer
Graham McCann – Executive Creative Director
Raphael Franzini– Creative Director
Carlos Bedoya – ACD / Art Director
Laurie Malaga – VP, Head of Integrated Production
Carlos Gutierrez – Lead Production Director
Gus Gomez – Producer
Julie Liss – VP, Executive Strategy
Brad Filice – Group Strategy Director
Benjamin Bittman – EVP, Managing Director
Ana Bermúdez – VP, Managing Director
Rosemary Rosas – Sr. Brand Lead
Sarah Silberstein – Brand Supervisor
Cosette Martinez – Sr. Brand Associate
Natalie Greenman – Business Affairs Director
Daphne Papadopulos – Business Affairs Manager

Postproduction: The Makers Lab
Gary Knight – Editor
Louis Palacios – Assistant Editor
Sharon Campos – Senior Post Production Manager
Edwina Lantigua – Senior Post Producer
Nicolas Cragnolino – VFX Supervisor
Jeannine Guenther – Senior Audio Engineer

Music: Human
Executive Producer – James Dean Wells
Producer – Josh Green
Composers/Arrangers- Thomas Keery & Andy Bloch

Audio Post: Post Human
Producer – Craig Caniglia
Sound Design – Sloan Alexander
Mix Engineer – TJ Dumser

Give It All

Versão de 'My Way' embala comercial da Verizon

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