One Show 2019

The One Club for Creativity anuncia os finalistas da edição de 2019 do One Show.

O Brasil é o quarto país que mais emplacou trabalhos nos shortlists, juntamente com a Alemanha. Os EUA lideram a lista, seguidos por Reino Unido e França.

Confira abaixo os brasileiros finalistas.

AFRICA / SÃO PAULO

AB Inbev/Budweiser Hermeto – Made of Music Design
Digital Design
AB Inbev/Budweiser Hermeto – Made of Music Design
Editorial – Digital Publications
AB Inbev/Budweiser TagWords Creative Use of Data
Creative Use of Data – Storytelling
AB Inbev/Budweiser TagWords Direct Marketing
Craft – Writing
AB Inbev/Budweiser TagWords Direct Marketing
Innovation in Direct Marketing
AB Inbev/Budweiser TagWords Integrated
Craft – Writing
AB Inbev/Budweiser TagWords Integrated
Innovation in Integrated Branding
AB Inbev/Budweiser TagWords Integrated
Integrated Branding Campaign
AB Inbev/Budweiser TagWords Print & Outdoor
Extended Campaign – Posters & Out of Home
AB Inbev/Budweiser TagWords Print & Outdoor
Innovation in Print & Outdoor
ESPN/espnW Inequality Balls Direct Marketing
Physical Items
Telefonica's Vivo/WWT #MyGameMyName Branded Entertainment
User-Generated Content
Telefonica's Vivo/WWT #MyGameMyName Social Media
Social Engagement – User-Generated Content

AKQA / SÃO PAULO + COALA FESTIVAL / SÃO PAULO + STINK FILMS / SÃO PAULO

Baco Exu do Blues Bluesman Branded Entertainment
Music Videos

ALMAPBBDO / SÃO PAULO

AB-Inbev The Unsilenced Samba Branded Entertainment
Audio
AB-Inbev The Unsilenced Samba Moving Image Craft
Use of Music – Licensed / Adapted Music
Getty Images Endless Stories Branded Entertainment
Feature Length – Narrative & Documentary
Getty Images Endless Stories Branded Entertainment
Short Form Video – Single
Getty Images Endless Stories Design
Digital Design
Getty Images Endless Stories Design
Moving Image – Single
Getty Images Endless Stories Digital Craft
Web UX / UI – Interface Design
Getty Images Endless Stories Digital Craft
Web UX / UI – User Experience
Getty Images Endless Stories Film
Online Films & Video – Long Form – Single
Getty Images Endless Stories Integrated
Craft – Writing
Getty Images Endless Stories Integrated
Integrated Campaigns – Online
Getty Images Endless Stories Interactive & Online
Craft – Writing
Getty Images Endless Stories Interactive & Online
Online Video – Online-only Video – Single
Getty Images Endless Stories Interactive & Online
Websites
Getty Images Endless Stories Moving Image Craft
Editing – Single
Mars – Snickers #WTFRonaldo Social Media
Social Engagement – Stunts & Activations
Mars Pet – Whiskas The Curious Cat Book Print & Outdoor
Promotional Items

BETC / SÃO PAULO

Habitat For Humanity The Dissolving Poster Health, Wellness & Pharma
Innovation in Health & Wellness
Habitat For Humanity The Dissolving Poster Health, Wellness & Pharma
Out of Home – Health & Wellness

CHEIL / SÃO PAULO

Samsung Audio Chords Branded Entertainment
Mobile Apps

DAVID / SÃO PAULO + COCA-COLA / RIO DE JANEIRO

Coca-Cola This Coke is a Fanta Creative Effectiveness
Creative Effectiveness – Single Country or Region
Coca-Cola This Coke is a Fanta Direct Marketing
Non-traditional & Guerrilla Marketing
Coca-Cola This Coke is a Fanta Direct Marketing
Physical Items
Coca-Cola This Coke is a Fanta Public Relations
Brand Voice
Coca-Cola This Coke is a Fanta Public Relations
Innovation in Public Relations

DDB GROUP GERMANY / BERLIN + MEDIAMONKS / AMSTERDAM + LE TOUR DU MONDE / SÃO PAULO + DAHOUSE AUDIO / SÃO PAULO

Reporters without Borders The Uncensored Playlist Branded Entertainment
Audio
Reporters without Borders The Uncensored Playlist Branded Entertainment
Innovation in Branded Entertainment
Reporters without Borders The Uncensored Playlist Direct Marketing
Social Media & Viral Marketing – Single
Reporters without Borders The Uncensored Playlist Public Relations
Community Building
Reporters without Borders The Uncensored Playlist Radio & Audio
Craft – Use of Music
Reporters without Borders The Uncensored Playlist Radio & Audio
Experiential Radio & Audio
Reporters without Borders The Uncensored Playlist Radio & Audio
Online – Streaming Audio
Reporters without Borders The Uncensored Playlist Social Media
Innovation in Social Media
Reporters without Borders The Uncensored Playlist Social Media
Social Channel

DIAGEO – JOHNNIE WALKER / SÃO PAULO + CP+B / SÃO PAULO

Diageo – Johnnie Walker 110 years of Striding Man Direct Marketing
Craft – Art Direction

FCB BRASIL / SÃO PAULO

Estadão Newspaper Warboard Interactive & Online
Craft – Art Direction

GREY BRASIL / SÃO PAULO + RECLAME AQUI / SÃO PAULO + GREY GLOBAL / NEW YORK + GREY / LATAM

Reclame Aqui Corruption Detector Creative Use of Data
Creative Use of Data – Data Visualization
Reclame Aqui Corruption Detector Digital Craft
Web UX / UI – User Experience
Reclame Aqui Corruption Detector Direct Marketing
Digital & Online – Websites & Mobile
Reclame Aqui Corruption Detector Mobile
Applications
Reclame Aqui Corruption Detector Mobile
Utility

GTB BRASIL / SÃO PAULO

Ford Motor Company Accessibility Mat Design
Innovation in Design
Ford Motor Company Accessibility Mat Design
Promotional – Collateral Items
Ford Motor Company Accessibility Mat Experiential & Immersive
Innovation in Experiential
Ford Motor Company Accessibility Mat Health, Wellness & Pharma
Innovation in Health & Wellness
Ford Motor Company Accessibility Mat Intellectual Property
Integrated Digital & Physical Product
Ford Motor Company Accessibility Mat Intellectual Property
Physical Product
Ford Motor Company Accessibility Mat Mobile
Physical Product & Mobile Integration

LEW'LARA\TBWA / SÃO PAULO + ESTUDIO FLIPERAMA / SÃO PAULO + JACK THE MAKER / SÃO PAULO

Nissan do Brasil Nissan's Follow the Ball Print & Outdoor
Craft – Use of Digital Technology
Nissan do Brasil Nissan's Follow the Ball Print & Outdoor
Innovation in Print & Outdoor
Nissan do Brasil Nissan's Follow the Ball Print & Outdoor
Out-of-Home – Dynamic Billboards & Transit

MCCANN HEALTH / SÃO PAULO + LIGHTFARM BRASIL / RIO DE JANEIRO

hospital moinhos de vento Valuable Inheritance Health, Wellness & Pharma
Print – Health & Wellness

NBS / SÃO PAULO + CLIN KIDS / SÃO PAULO + DOMO / SÃO PAULO + CANJA AUDIO CULTURE / CURITIBA

Clin Kids Stories to Inhale Health, Wellness & Pharma
Products
Clin Kids Stories to Inhale Intellectual Property
Physical Product

OGILVY BRASIL / SÃO PAULO + COCA-COLA BRASIL / RIO DE JANEIRO + VOLCANO / SÃO PAULO + JAMUTE / SÃO PAULO

Coca-Cola Brasil The Dress for Respect Intellectual Property
Integrated Digital & Physical Product

OGILVY BRASIL / SÃO PAULO + FORBES BRASIL / SÃO PAULO + TRATOR FILMES / SÃO PAULO + NEXO.AI / SÃO PAULO

Forbes Brasil Ricky Brasil Creative Use of Data
Creative Use of Data – Data Visualization
Forbes Brasil Ricky Brasil Creative Use of Data
Creative Use of Data – Storytelling
Forbes Brasil Ricky Brasil Digital Craft
Cross-Channel UX / UI – Digital
Forbes Brasil Ricky Brasil Digital Craft
Innovation in Digital Craft
Forbes Brasil Ricky Brasil Direct Marketing
Craft – Use of Digital Technology
Forbes Brasil Ricky Brasil Experiential & Immersive
Craft – Storytelling

TECH AND SOUL / SÃO PAULO + UBER / SÃO PAULO

Uber Distracted Goalkepper Branded Entertainment
Experiential – Live Events
Uber Distracted Goalkepper Direct Marketing
Non-traditional & Guerrilla Marketing
Uber Distracted Goalkepper Experiential & Immersive
Events & Competitions
Uber Distracted Goalkepper Public Relations
Events & Experiential
Uber Distracted Goalkepper Social Media
Social Engagement – Stunts & Activations

VETOR ZERO / LOBO / SÃO PAULO + WIEDEN+KENNEDY / SÃO PAULO + EVIL TWIN / SÃO PAULO

Lacta Chocolate World Moving Image Craft
Animation – Campaign

WIEDEN+KENNEDY / SÃO PAULO

Nike Philippe Coutinho ID Design
Branding – Logo
Old Spice The Endless Ad Film
Innovation in Film
Old Spice The Endless Ad Film
Online Films & Video – Long Form – Single
Old Spice The Endless Ad Film
Television & VOD – Long Form – Single
Old Spice The Endless Ad Interactive & Online
Online Video – Online-only Video – Single

WMCCANN / SÃO PAULO + HOSPITAL DE AMOR / BARRETOS + ZOMBIE STUDIO / SÃO PAULO + LOUD / SÃO PAULO

Hospital de Amor The Fall Digital Craft
Visual & Audio Craft – Animation
Hospital de Amor The Fall Health, Wellness & Pharma
Branded Content
Hospital de Amor The Fall Health, Wellness & Pharma
Film – Health & Wellness

Espie a lista completa de finalistas, aqui.

Leia anterior sobre o assunto, aqui.