One Show 2022

O The One Club for Creativity revela os trabalhos vencedores deste ano da edição de 2022 do One Show.

A cerimônia de premiação presencial acontecerá nesta sexta-feira (20), em Nova York, quando serão anunciados os prêmios especiais do festival.

A agência Africa lidera em conquista de Lápis de Ouro entre as agências da América Latina. Foram oito de Ouro, quatro cada para “Salla 2032”, trabalho criado para House of Lapland, e quatro para “The Most Valuable News”, para o jornal Folha de S.Paulo.

Espie abaixo os brasileiros premiados com Lápis de Ouro, Prata e Bronze no One Show 2022:

Gold
Africa / São Paulo, BR + The Most Valuable News Folha de S.Paulo Newspaper Design Editorial - Magazines & Newspapers

Gold
Africa / São Paulo, BR + The Most Valuable News Folha de S.Paulo Newspaper Design Craft - Illustration

Gold
Tátil Design + Rio Carnaval - Logo Rio Carnaval Design Branding - Logo

Gold
Africa / São Paulo, BR + Salla 2032 House of Lapland Direct Marketing Targeted Video - Online

Gold
Africa / São Paulo, BR + Salla 2032 House of Lapland Direct Marketing Non-traditional & Guerrilla Marketing

Gold
Africa / São Paulo, BR + Salla 2032 House of Lapland Integrated Innovation in Integrated

Gold
Africa / São Paulo, BR + The Most Valuable News Folha de S.Paulo Newspaper Print Innovation in Print

Gold
Africa / São Paulo, BR + The Most Valuable News Folha de S.Paulo Newspaper Print Craft - Printing & Production

Gold
Africa / São Paulo, BR + Salla 2032 House of Lapland Public Relations Current Event Response

Gold
Ogilvy Brasil / São Paulo + Magazine Luiza / São Paulo Shopping Inside Songs Magazine Luiza Direct Marketing Digital & Online - Ecommerce

Gold
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Experiential & Immersive Brand Partnerships

Gold
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Interactive, Online & Mobile Brand Partnerships

Gold
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Interactive, Online & Mobile Online Community - Use of Existing Platform

Gold
Saigon Filmes / SÃO PAULO + GUT SÃO PAULO / SÃO PAULO + MERCADO LIVRE (eBazar) / SÃO PAULO + NASH Production / SÃO PAULO New Iconic Kisses Mercado Livre (Ebazar) Moving Image Craft Casting

Gold
DAVID / São Paulo + Burger King / São Paulo + Sailor Studio + A9 Audio / São Paulo + Zubi / Miami The Impossible Combo Burger King Interactive, Online & Mobile Brand Partnerships

Silver
Africa / São Paulo, BR + Salla 2032 House of Lapland Branded Entertainment Innovation in Branded Entertainment

Silver
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Social Media Livestream

Silver
DAVID / São Paulo + Burger King / São Paulo + Zubi / Miami + Sailor Studio + A9 Audio / São Paulo The Impossible Combo Burger King Interactive, Online & Mobile Customer Experience / CX

Silver
Africa / São Paulo, BR + Salla 2032 House of Lapland Public Relations Events & Experiential

Silver
Wunderman Thompson / Sao Paulo + Johnson & Johnson Self-Exam Filter Johnson & Johnson Interactive, Online & Mobile Utility

Silver
GUT / São Paulo + Saigon Filmes / São Paulo + LOUD + / São Paulo NEW ICONIC KISSES Mercado Livre (Ebazar) Film Online Films & Video - Long Form - Single

Silver
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Branded Entertainment Brand Partnerships

Silver
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Public Relations Community Building

Bronze
GUT / São Paulo + Saigon Filmes / São Paulo + LOUD + / São Paulo NEW ICONIC KISSES Mercado Livre (Ebazar) Integrated Integrated Branding Campaign

Bronze
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Social Media Influencer Marketing - Single Channel

Bronze
Africa / São Paulo, BR + Salla 2032 House of Lapland Branded Entertainment Short Form Video - Single

Bronze
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Gaming PC Games – Brand Integration / Placement

Bronze
Africa / São Paulo, BR + The Most Valuable News Folha de S.Paulo Newspaper Direct Marketing Physical Items

Bronze
Africa / São Paulo, BR + Salla 2032 House of Lapland Film Online Films & Video - Long Form - Single

Bronze
Wunderman Thompson / Sao Paulo + Johnson & Johnson Self-Exam Filter Johnson & Johnson Health & Wellness Social Media

Bronze
Ogilvy Brasil / São Paulo + Magazine Luiza / São Paulo Shopping Inside Songs Magazine Luiza Radio & Audio Experiential Radio & Audio

Bronze
Ogilvy Brasil / São Paulo + Magazine Luiza / São Paulo Shopping Inside Songs Magazine Luiza Radio & Audio Brand Partnerships

Bronze
GUT / São Paulo + HEFTY / São Paulo, Brazil + Magma / São Paulo, Brazil Black Business Beats Mercado Livre (Ebazar) Branded Entertainment Brand Partnerships

Bronze
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Direct Marketing Targeted Video - Online

Bronze
GUT / São Paulo + HEFTY / São Paulo, Brazil + I Hate Flash + Mol / São Paulo, Brazil Hidden Spots Heinz Direct Marketing Brand Partnerships

Bronze
Saigon Filmes / SÃO PAULO + GUT SÃO PAULO / SÃO PAULO + MERCADO LIVRE (eBazar) / SÃO PAULO + NASH Production / SÃO PAULO New Iconic Kisses Mercado Livre (Ebazar) Moving Image Craft Cinematography - Single

Bronze
Wieden+Kennedy / São Paulo + Satélite Audio / São Paulo + Mosh VFX / São Paulo + Iconoclast / São Paulo Future Nubank / Institutional Moving Image Craft Cinematography - Single

Além desses trabalhos, o case "The Day-After-Womens-Day Newspapers", da Havas Lisboa para o grupo Raparigas da Bola, que tem o brasileiro Bernardo Tavares na ficha técnica, conquistou um Ouro em Design no One Show.

Leia anterior com os finalistas brasileiros, aqui.