Piérdelo Todo. Gánalo Todo

Como parte da campanha global "Reimagine Victory", a Nike apresenta o comercial "Piérdelo Todo. Gánalo Todo.", criado em parceria com a Wieden+Kennedy do México.

Dirigido pelas brasileiras Irmãs Fridman, da Stink Films, o filme (assista abaixo) traz as atletas Rebeca Bernal, Alison Gonzalez, Lizbeth Jacqueline Ovalle, Nancy Antonio e Karla Nieto.

Na ficha técnica também estão os brasileiros Felipe Ribeiro (Latin America CCO), Andrea Souza (Creative Director), Rafael Campello (Creative Director) e Gustavo Henrique (Art Director), da W+K.

Ficha Técnica:

CLIENT: NIKE

PROJECT NAME: PIÉRDELO TODO. GÁNALO TODO. / WIN IT ALL. LOSE IT ALL.

FORMAT + TITLES: 2:00 minutes / 60’ / 30’s / 15’s

LAUNCH DATE: OCTOBER 11TH

W+K MEXICO

Executive Creative Director: Jessica Apellaniz

Latin America CCO: Felipe Ribeiro

Managing Director: Pablo de Arteaga

Creative Director: Andrea Souza

Creative Director: Rafael Campello

Associate Creative Director: Jacky Salome

Associate Creative Director: Arah Kim

Art Director: Gustavo Henrique

Head of Production: Rodrigo Bonilla

Senior Producer: Rodrigo Niño, Ana Mijares

Head of Strategy: Jan Erhardt

Strategist: Anahi Parrilla

Account Director: Samantha Herrera

Account Manager: Rodrigo Alor

Project Manager: Beatriz Pecero

NIKE

Senior Marketing Director: Diego Legname

Creative Director: Mica Galino

Brand Narrative Manager: Adriel Galicia

Brand Creative Manager: Dalia Pallares

Brand Management Director: Ana Maria Rozo

CBM Global Football: Eduardo Vollbert Ruiz

Brand Specialist Global Football: Alejandra Guizar

Sports Marketing Supervisor: Alfonso Miaja

Project Manager: Erika Cruz

PRODUCTION

Production Company: Stink México

Director: Fridman Sisters

Still Photographer: Seo Ju

Executive Producer: Vanessa Hernández / Carolina Bonilla

Line Producer: Arnold Inclán

Director of Photography: Pierre De Kerchove

Production Design/Art Direction: Pastora Orozco

1st AD: Oscar Almengor

EDITORIAL: Editorial Company

DA

Editor: Danilo Abrahamns

Assistant Editor: POST INHOUSE Juan Fontana / Axel Rodríguez

Post Producer: Edith Rocha

VFX

VFX Company: NASH

Executive Creative Director/ Partner

2D Lead Artist: Cirilo Bonazzi

VFX Producer: Flavia Gannam

Senior Executive Producer/ Partner: Cirilo Bonazzi

COLOR

Company: Rare Medium

Senior Color Producer: Nubia Lima

Colorist: Stephanie Park

MUSIC

Music Company: TDL Soundtracks

Title: Tachones Altos

Artist/Writer: TDL Soundtracks

SOUND DESIGN / MIX

Company: TDL Soundtracks

Sound Design: TDL Soundtracks

Executive Producer: Manuel Villarroya