Pré-Estreia

A franquia de restaurantes casuais e bares esportivos Buffalo Wild Wings apresenta seu novo mascote, Hank, um búfalo com asas, na primeira campanha da Anomaly Los Angeles para o anunciante.

Os novos comerciais (assista abaixo) mostram o personagem, criado via CGI, e dublado pelo humorista Beck Bennett.

O mascote pretende ser uma personificação dos frequentadores do local: ele é barulhento, carismático, realmente gosta de comida e esportes e adora sair com seu amigos para assistir a um jogo.

A Anomaly conquistou a conta do BWW em maio. A rede já havia trabalhado com a The Martin Agency cinco anos antes disso.

A Untold Studios cuidou dos efeitos visuais na criação de Hank. Os comerciais foram dirigidos por Tony Yacenda, da Smuggler. A versão de 60" do filme chegará à telinha norte-americana nesta quinta-feira (31) e peças adicionais mais curtas estrearão em 4 de setembro.

Ficha Técnica:

Brand: Buffalo Wild Wings
Brand President: John Bowie
CMO: Tristan Meline
VP, Category Management: Jeff Baker
VP, Integrated Marketing Communication: Jared Bradley
Director, Advertising: Kristen Bowman
Associate Manager, Advertising: Josh Chang
Associate Manager, Advertising: Hannah Bartle
Agency: Anomaly L.A.
Managing Partner/President: Khara Wagner
Partner/Chief Creative Officer: Josh Fell
Partner/Chief Strategy Officer: Aisea Laungaue
Creative Director: Daniel Chen
Creative Director: Jimmy Burton
Sr. Copywriter: Adam Crouch
Sr. Art Director: Kyle Chin
Copywriter: Kevin Broberg
Art Director: Sarah Redmond
Head of Production: Erika Madison
Executive Producer: Helena Miller
Senior Producer: Christine Hurty
Associate Producer: Chloe Hurckes
Associate Producer: Laura Richey
Head of Brand Strategy: Nika Rastakhiz
Head of Communications Strategy: Johnny Corpuz
Communications Strategy Director: Will Millar
Associate Strategy Director: Sarah Cartwright
Brand Strategy Director: Justin Clagette
Group Business Director: Kylie Wu
Business Director: Meghan Miloradovic
Account Director: Michael Gobo
Account Supervisor: Monique Luster
Head of Business Affairs: Jana Nauman
Business Affairs Manager: Svetlana Minassian
Head of Creative Resourcing and Project Management: Chris Greve
Project Director: Michelle Yee
Project Manager: Hannah Cartelli

Production Company: Smuggler
Director: Tony Yacenda
Executive Producer: Patrick Milling-Smith
Executive Producer: Brian Carmody
Executive Producer: Sue Yeon Ahn
Head of Production: Alex Hughes
Producer: Benjamin Gilovitz
DOP: Adam Bricker
PD: Leigh Ann Reagan-Barnes

Editorial: Arcade Edit
Editor: Laura Sanford
Assistant Editor: Paulo Miramontes
Cutting Asst Editor for socials: Paulo Miramontes
Producer: Wendy Umanzor
Executive Producer: Crissy D'Simone
HOP: Megan Dahlman

Animation + VFX + Finishing: Untold Studios
VFX Studio: Untold Studios
EP: Sophie Harrison, Carl Phillips
Producer: Helen Tang
Producer: Jordan Malonga
Executive Creative Director: Dave Fleet
Creative Director: Adam Droy
VFX Supervisor: Alex Grey
Character Supervisor: Chloe Dawe
Head of Animation: Tim Van Hussen
VFX Lead: Kanishk Chouhan, Gez Wright, Alex Doyle

VFX Artists: Lewis Pickston, Andreu Lucio, Bhavesh Budhkar, Emma Lepuil, Florian Rigollet, Thomas Huizer, Burjis Shroff, Naren NV, Natasha Santiparp, Ria Banerjee, Rachel Bosc - Bierne, Amelia Sturdy, Murali Krishna, Gez Wright, Phillipe Moine, Antoine Mariez, Aniket Pitale, Liv Donlan, Vinay Sharma, Sauce Villas, Cloe Adenot, Rosie Ashforth, Loic Resplandy, Mala Lal, Andrea Lacedelli, Amanda Cheung, Cameron Johnson, Rebecca Clay, Paul Stirling, Emine Arkin, Kia Coates, Emre Samioglu, James Russel, Greg Zolnowski, Jack Bond, Abhishek Changkakoty, Carlo Carfora

Online: Rich Harris, Dave Rose, James Pratt, Pete Hughes

Mix + Sound Design: LIME
Sound Designer: Peter Lapinski
Executive Producer: Susie Boyajan
Associate Producer: Cassie Underwood

Music: Consortium
Track: Dustheads
Composer: Seth Olinsky
Music Post Producer: Maggie Flatley
Music Editor: Justin Miller

Color: Mom & Pop
Digital Intermediate Colorist - Shane Reed
MOM&POP Executive Producer - Ali Reed

O Clube de Criação informa que o segundo lote de ingressos para o Festival do Clube está disponível, com desconto imperdível. Os interessados devem adquirir seus ingressos por meio da plataforma Sympla. Ressaltamos que os ingressos são limitados, portanto, recomendamos garantir sua participação o quanto antes, clicando aqui.