KFC

Em maio, a Wieden+Kennedy Portland resgatou o coronel Hardland Sanders como protagonista de campanha da rede de fast food KFC, em comemoração ao seu 75º aniversário. O personagem era interpretado pelo humorista Darrell Hammond.

Agora, o humorista Norm Macdonald reivindica, em quatro novos comerciais da rede (veja abaixo), o lugar de "verdadeiro" Sanders, dizendo que Hammond era "um impostor".

Leia e assista aos filmes anteriores aqui.

Com Adweek.

Ficha Técnica:

Client: KFC
Agency: Wieden + Kennedy, Portland, Ore.
Creative Directors: Eric Baldwin / Karl Lieberman
Copywriter: Jon Marshall
Art Director: Helen Rhodes
Producer: Jennie Lindstrom / Endy Hedman
Social Strategy: John Dempsey
Strategic Planning: Britton Taylor / Lizzie Hanner / Matt Hisamoto
Media/Comms Planning: Alex Barwick
Account Team: Jess Monsey / Jesse Johnson / Andrie Wheeler
Business Affaires: Connery Obeng
Project Management: Chenney Gruber
Executive Creative Directors: Joe Staples / Mark Fitzloff
Head of Production: Ben Grylewicz
Production Company: Smith & Jones Films
Director: Ulf Johansson
Executive Producer: Philippa Smith
Line Producer: Justine Madero
Director of Photography: Andrejz Sekula
Editorial Company: Joint
Editor: Steve Sprinkel
Post Producer: Lauren Pullano
Post Executive Producer: Leslie Carthy
VFX Company: The Mill
VFX Supervisor: Phil Crowe
Flame Artist: John Shirley
VFX Producer: Anastasia von Rahl
Titles/Graphics:
Sound Company: Lime
Sound Designer : Michael Anastasi
Producer: Kelly Bayett
Mix Company: Lime
Mixer: Loren Silber
Producer: Susie Boyajan