Cannes Lions 2016

Adweek reuniu os comerciais que ganharam Grand Prix e Leões de Ouro em Film e Film Craft, no Festival de Cannes deste ano.

Confira abaixo os 24 melhores comerciais dos últimos 12 meses, segundo o Cannes Lions 2016:

• Film Lions Grand Prix:

Harvey Nichols "Shoplifters"
Agency: adam&eveDDB London
Production Company: Blink Productions London / Cain & Abel London / The Mill London

• Film Craft Lions Grand Prix:

Under Armour "Under Armour Phelps"
Agency: Droga5 New York
Production Company: Epoch Films New York
(Also won a gold in Film and two golds in Film Craft)

• Film Lions gold winners:

Shiseido Co., "High School Girl?"
Agency: Watts of Tokyo
Production Company: Watts of Tokyo
(Also won a gold in Film Craft)

Make Love Not Scars "How to Get Perfect Red Lips"
Agency: Ogilvy & Mather Mumbai
(Gold Lion campaign; a second ad showed "How to Apply Eyeliner)

Andes Beer "Party"
Agency: Del Campo Saatchi & Saatchi Buenos Aires
Production Company: Landia Buenos Aires

Guinness "Never Alone TV"
Agency: AMV BBDO London
Production Company: Stink London

Old Spice "Rocket Car"
Agency: Wieden + Kennedy Portland
Production Company: Biscuit Filmworks Los Angeles / The Mill Los Angeles / Revolver/Will O'Rourke Sydne

Old Spice "Whale"
Agency: Wieden + Kennedy Portland
Production Company: Biscuit Filmworks Los Angeles / The Mill Los Angeles / Revolver/Will O'Rourke Sydney

Loterías Y Apuestas Del Estado "Justino"
Agency: Leo Burnett Madrid
Production Company: Passion Pictures London / Blur Producciones Madrid / Milford Film & Animation Stockholm

John Lewis Insurance "Tiny Dancer"
Agency: adam&eveDDB London
Production Company: Blink Productions London

Bodyform "Blood"
Agency: AMV BBDO London
Production Company: Stink London

Geico "Forest"
Agency: The Martin Agency Richmond
Production Company: Furlined New York / Cut+Run / MPC New York

MACMA "Manboobs"
Agency: David Buenos Aires
Production Company: Landia Buenos Aires

Volvo Trucks "Look Who's Driving"
Agency: Forsman & Bodenfors Gothenburg
Production Company: New Land Stockholm

Netflix "House Of Cards—Fu 2016"
Agency: BBH New York
Production Company: Reset Santa Monica / The Mill New York / Exile Santa Monica

• Film Craft Lions gold winners:

Hennessy "The Piccards"
Agency: Droga5 New York
Production Company: Somesuch London / Anonymous Content Culver City / Mill+ New York
(Won 5 golds)

SSE "Pier"
Agency: adam&eveDDB London and The Mill London
Production Company: Academy Films London
(Won 2 golds)

AT&T "Close to Home"
Agency: BBDO New York
Production Company: Anonymous Content Culver City

Under Armour "Under Armour USA Womens Gymnastics"
Agency: Droga5 New York
Production Company: Epoch Films New York

Care Norway "Dear Daddy"
Agency: Schjaerven Reklamebyrå Oslo
Production Company: Tangrystan Oslo

Clark Street Bridge "Looking Back"
Agency: FCB Chicago
Production Company: Lord + Thomas Chicago

Sony "TKO"
Agency: Stinkdigital New York
Production Company: Big Chop London / Spindle Productions Norwich

Adidas "Your Future Is Not Mine"
Agency: Johannes Leonardo New York, Squeak E Clean Productions Los Angeles
Production Company: RSA Films Los Angeles

Virgin Records "Chemical Brothers: Wide Open"
Agency: The Mill London
Production Company: Outsider London

Leia a matéria da Adweek na íntegra aqui.

Veja também as coisas 'Bacannes' reunidas por Ricardo Chester.