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Messy Hands

Sainsbury's incentiva se lambuzar ao comer. Criação da W+K

22.05.17

A cadeia de supermercados inglesa Sainsbury's mergulha no verão celebrando os prazeres de se comer sem se preocupar com a sujeira nas mãos ou com a bagunça feita com os alimentos.

As cenas do filme "Messy Hands" (abaixo) mostram a alegria das pessoas ao comer se lambuzando, sem medo do julgamento dos outros.

A criação é da Wieden+Kennedy de Londres.

Ficha Técnica:

Agency: Wieden & Kennedy London
Executive creative directors: Tony Davidson, Iain Tait
Creative directors: Sophie Bodoh, Scott Dungate
Creatives: Joris Philippart, Juan Sevilla, Mico Toledo
Design director:Karen Jane
Designer: Adam Hunt
Group account director: Aaron Cole
Account director: William Smith
Account manager:Charlotte Gunn
Planning director: Tom Lloyd
Planner: Nick Exford
TV producer: Sahar Bluck
Project director: Mark D'Abreo
Creative producer: Ross Dunstan
Creative artworker: Jhy Turley
Director: Tubby Brother
Production company: StrangeLove
Production company producer: James Youngs
DOP: Ben Magahy
Editor: David Stevens, The Assembly Rooms
Post House: Time Based Arts
Sound: Martin Leitner, Wave

 

Messy Hands

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