Red – VMLY&R SHORTLIST (PRINT & PUBLISHING / CANNES LIONS 2020/2021)

Ficha Técnica:

Client: BIC
Product/Service: Bic Four Color Pen
Brand: BIC
Campaign: The Power of Colors
Title: Red
Agency: VMLY&R (Brazil)
Chief Creative Officer:  Rafael Pitanguy
Executive Creative Director: Rodrigo Almeida, Rafael Gil
Creative Director : Rodrigo Almeida, Rafael Gil
Art Director: Denon Oliveira
Copywriter: Frederico Teixeira
Client Services: Leonardo Balbi, Florencia Lear, Aline Souza e Julia Santos
Art Buyer: Mariana Resende e Bruna Costa
Print Producer: Lilian Destefani
Planner: Sumara Osorio, Paulo Vita
Media: Paula Marsilli
Illustrator: Ellyson Ferrari Lifante, Denon Oliveira