Web of Fries II

A cadeia de fast food Taco Bell apresenta "Web of Fries II: Franchise Wars" (assista abaixo), uma sequência para o "trailer" lançado no início deste ano e que abordava o motivo pelo qual o grupo não vende batatas fritas (leia e assista anterior, aqui).

O novo filme anuncia o retorno das Nacho Fries ao menu da rede de restaurantes nesta quinta-feira (12) e faz uma homenagem aos 25 anos do longa "Demolidor".

O "trailer" conta com o retorno do herói interpretado pelo ator Josh Duhamel. Ele aparece em um futuro distópico, onde as pessoas oprimidas fizeram uma rebelião contra Big Fry, que está tentando esconder a verdade do público sobre as Nacho Fries.

"Quando você cria um trailer fake de um filme fake para um produto real que supera todas as expectativas, parece inevitável que você tenha que criar uma sequência", declara Marisa Thalberg, diretora de marca da Taco Bell Corp. "E que melhor maneira de provocar essa sequência do que homenagear o 25º aniversário de um filme de verdade - um que tivesse uma visão muito convincente de um futuro fictício?”

A campanha, criada pela Deutsch, contará ainda com a aparição do Demolidor em um restaurante Taco Bell em San Diego, de 19 a 21 de julho.

Ficha Técnica:

Chief Brand Officer – Marisa Thalberg
SVP, Advertising and Brand Engagement – Tracee Larocca
Manager, Advertising – Brian Darney
Senior Associate Manager, Advertising – Amanda Barbosa
Deutsch Credits and Titles:
Creative Credits:
Chief Creative Officer, North America: Pete Favat
Executive Creative Director: Brett Craig
Creative Director: Ken Slater
Creative Director: Rich Ford
Senior Art Director: Jamie Kiersted
Copywriter: Bobby O’Neill
Director of Integrated Production: Vic Palumbo
Executive Integrated Producer: Paul Roy
Senior Integrated Producer: Mariana Perin
Music Director: Eryk Rich
Music Producer: Chase Butters
Music Coordinator: Dez Davis
Account Management Credits:
Group Account Director: Matt Matzen
Account Supervisor: Kelly Childers
Account Executive: Jenny Wolf
Assistant Account Executive: Eddy Perezic

Account Planning:
Co-Director of Strategy: Lindsey Allison
Strategy Director: Armando Potter

Business Affairs/Traffic:
Director of Integrated Business Affairs: Abilino Guillermo
Executive Business Affairs Manager: Ken Rongey
Senior Business Affairs Manager: Charissa Kinney
Director or Broadcast Traffic: Carie Bonillo
Broadcast Traffic Manager: Ana Barraza

Executives:
CEO, North America: Mike Sheldon
President, Los Angeles: Kim Getty
Live Action Production Company
Production Company: Reset
Director/Cinematographer: Wally Pfister
Managing Director: Dave Morrison
Executive Producer/Bidding: Jen Beitler
Head of Production: JP Colombo
Line Producer: James Graves

Editorial Company:
Production Company: Union Editorial
Editor: Jim Haygood
Assistant Editor: Joe Hughes
Executive Producer: Joe Ross
Post/VFX Facility
Production Company: Method
Executive Producer: Andrew J. Bell
VFX Producer: Mike Zavala
VFX Supervisor: Vernon R. Wilbert Jr.
Flame Lead: Ian Holland
CG Supervisor: Nate Shaw
Comp. Supervisor: Toma Bowen
Coordinator: Salee Black

Post Facility:
Production Company: CO3
Senior Colorist: Stefan Sonnenfeld
Senior Producer: Gabriel Wakeman
Executive Producer: Ashley McKim
Licensed/Composed Music, Credits and Track Info:
Music Company: Mophonics
Performed by: Stephan Altman ASCAP
Composed by: Stephan Altman ASCAP

Audio Post Company:
Production Company: Lime
Executive Producer: Susie Boyajan
Mixer: Mark Meyuhas
Assistant Mixer: Peter Lapinski
Shoot Location:
Budapest, Hungary