arrow_backVoltar

What’s for dinner?

Emojis coloridos em comercial em p&b. Criação da W+K

02.10.17

O novo comercial da rede varejista Sainsbury, criado pela Wieden+Kennedy de Londres, traz atores e cenário em preto e branco, mas com um toque de cor, ao apresentar emojis coloridos.

O filme "What's for dinner?" (assista abaixo) mostra pessoas em transportes públicos cansados e que se animam ao receber de parentes mensagens em seus celulares, sobre o planejamento de refeições.

Ficha Técnica:

Client: Sainsbury's Donna Murray-Clark
Media channels: TV DOOH VOD online social
Agency: Wieden & Kennedy London
Creative directors: Anders Stake Sophie Bodoh Scott Dungate
Creatives: Joris Philippart Tomas Coleman Clarence Bradley
Executive creative directors: Tony Davidson Iain Tait
Group account director: Aaron Cole
Account director: William Smith
Account manager: Charlotte Gunn
Head of planning: Tom Lloyd
Planner: Nick Exford
Interactive producer: Jon Harris
TV producer: Samara Zagnoiev
TV production assistant: Iona Patterson
Head of design: Karen Jane
Designer: Kate Whitely
Motion design: Laurence Mencé
Production company: Iconoclast
Director: Mees Peijnenburg
Executive producer: Carine Harris
Line producer: Hera King
Director of photography: Rina Yang
Editorial company: Trim
Editor: Fouad Gaber
VFX company: Time Based Arts
Music: Nightclub Swing
Composer / recording: Veigar Margeirsson ASCAP
Publisher: Deep East Music
Music supervisor: John Connon Mr Pape
Sound design: Vaudeville Sound
Sound engineer: Tom Joyce

 

What’s for dinner?

/