The Most Interesting Man in the World

No final do ano passado, a Havas de Nova York apresentou para a cerveja Dos Equis, o novo "Most Interesting Man in the World", personagem que passou a ser interpretado pelo ator francês Augustin Legrand (leia e assista aqui e aqui).

Com a proximidade das festas de Cinco de Mayo, que celebram a vitória do exército mexicano sobre as forças francesas na batalha de Puebla, a Havas lança um novo comercial (assista abaixo) protagonizado pelo "Homem mais interessante do mundo".

O filme mostra o personagem de Legrand competindo em um concurso em que se avalia quem consegue comer mais pimentas.

Ficha Técnica:

Advertising Agency: Havas New York
Chief Creative Officer, Americas: Toygar Bazarkaya
Executive Creative Director: Keith Scott
Executive Creative Director: Paul Johnson
Creative Director: Jonas Wittenmark,Tobias Carlson
President, Havas New York: Laura Maness
Managing Director, Chief Performance Marketing Officer: Jon Dupuis
Group Account Director: Chris Budden
Account Director: Michelle Garrard
Account Supervisor: Wendy Hu
Account Supervisor: Jenny Maughan, Elaine Purcell
Senior Social Strategist: Rachel Korenstein
Global Chief Content Officer: Vin Farrell
Head of Content, North America: Dave Evans, Sylvain Tron
Executive Producer: Jill Meschino
Junior Producer: Alex Zubak
Director of Broadcast Business Affairs: Cathy Pitegoff
Senior Broadcast Business Manager: Deborah Steeg
Senior Talent Specialist: Yvette Aponte

Production Company: Rattling Stick
Directors: Traktor
Executive Producer/Partner: Joe Biggins
Executive Producer: Jeff Shupe
Head of Production: Richard McIntosh
Producer: Paul Ure
Director of Photography: Tim Maurice Jones
Production Designer: Tim Moen
Stylist: Liz Botes

South Africa Production Company: AFS Productions
Executive Producer: Dale Kushner, Brin Kushner
Head of Production: Jayne Rodgerson
Line Producer: Gail Warner

Editorial Company: Work
Editorial Editor: Rich Orrick
Executive Producer: Jane Dilworth, Erica Thompson
Producer: Jamie Perritt

VFX: The Mill
Chief Creative Officer NY/Shoot Supervisor: Angus Kneale
VFX Producer: Clairellen Wallin
2D Lead: Mikey Smith
2D Assists: Blake Druery, Yoon Kim, Heather Kennedy

Telecine: Company 3
Colorist: Tom Poole, Stefan Sonnenfeld
Producer: Clare Movshon

Audio: Sound Lounge
Sound Engineer: Tom Jucarone

Music: Beacon Street
Music Composers: Beacon Street Studios
Principal: Andrew Feltenstein, John Nau
Executive Producer: Adrea Lavezzoli

Sound Design: Yessian
Sound Designer: Weston Fonger
Executive Producer: Marlene Bartos
Senior Producer: Emily Smith

Production Consultant: APR
Senior Broadcast SME: David Quartararo