Where Christmas Comes For Christmas

A Clemenger BBDO se uniu ao estúdio de animação Aardman para desenvolver a campanha de Natal da rede varejista australiana Myer, chamada "Where Christmas Comes For Christmas."

A comunicação foi construída em torno de uma animação stop-motion de 60 segundos, chamada "Find Christmas at Myer" (assista abaixo), que mostra quatro personagens a caminho da varejista.

Cartazes, peças para mídia impressa, internet e ativações nas lojas completam a campanha.

Ficha Técnica:

Client: Myer
Chief Merchandise & Marketing Officer and Deputy CEO: Daniel Bracken
GM Marketing Strategy & Communications: Nathalie Warren-Smith
Senior Marketing Manager Retail Events & Services: Joanne Brennan

Agency: Clemenger BBDO Melbourne
Creative Chairman: James McGrath
Creative Director: Evan Roberts
Creative Director: Stephen de Wolf
Creative Director: Carolyn Mackintosh
Senior Producer: Karolina Bozajkovska
Operations Director: Sharon Adams
Group Managing Director: Simon Lamplough
Business Director: Kellie Lennon
Senior Planner: Matthew Kingston

Production Company: Aardman Animations
Director: Steve Harding-Hill
Producer: Steph Owen
Production Co-ordinator: Caroline Hague
Head of Model Making: Chris Entwistle
DOP: Mark Chamberlin
Lighting Cameraman: Jeremy Hogg
Animator: Dave Osmond
Post Production Supervisor: Jim Lewis
Editor: Dan Hembery